Busy with her very first world tour, and only just having released her first compilation album ‘Dance Again… the Hits’ it was unsure whether Jennifer Lopez would in fact release a video for her latest single ‘Goin’ In’.
J.Lo wouldn’t be J.Lo if she grabbed every opportunity to show her fans she’s a profound singer and dancer, so of course a video for the new single had to be expected at some point. The new video in fact is a mixture of vibrant colours; pink, yellow and white being the dominant ones. Furthermore the video seems to look back at some highlights of J.Lo’s career. The white outfits remind e.g. of her ‘Jenny on the Block’ era, and the LED scenes remind of a similar backdrop of ‘On the Floor’ last year mixed with the flashlights of ‘Waiting For Tonight’.
Though ‘Goin In’ hasn’t really set the charts on fire yet, with the new video and hopefully airplay on music channels, a minor hit for J.Lo might still be up for grabs. ‘Goin In’ and ‘Dance Again… the Hits’ are out now. Watch the video below: